The Story of Nisa

We’re making impact through intimates. In 2017, Nisa started out as an small underwear company in a small studio workshop. Since then, Nisa has grown into a thriving fashion label located in the heart of Aotearoa New Zealand’s capital city, Wellington. Not only do we make the most best undies you’ll ever wear; we now offer swimwear, loungewear, activewear and socks.

Nisa was founded by Elisha Watson, who quit her career as a lawyer to provide jobs for newcomers looking for a foot in the door to the Kiwi workforce. Since then, Nisa has provided 19 women from refugee and migrant backgrounds with not only a job, but the chance to settle into life in Aotearoa, make friends, practise English and be a valued part of a team.

Our community is up of thousands of customers who love that way wearing Nisa makes them feel. Nisa garments are designed to be quality, comfortable and beautiful. We make garments for the wearer, not to keep up with fashion trends or to tell people that there’s only one way to look good.


Nisa Workshop Sewing Wellington New Zealand

Our Beliefs

We’re not just about our employment mission, though. Nisa aims to live out our core values:

  • Empowerment: supporting people be their best selves, through our garments and our employment opportunities
  • Sustainability: creating quality garments using sustainable materials and lean manufacturing practises
  • Community: creating a space where people can feel loved and celebrated
  • Diversity: making garments for all and celebrating different perspectives and cultures
  • Transparency: being honest about where our garments come from and how they’re made
Imagine Organic Cotton Albertine Sabina